Esthetician Business Startup - Esthetician Business Academy
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Heather Wing Esthetics Business Coach
Esthetician Business Startup with Heather Wing Logo


Start Strong. Succeed Big. Launch with Confidence.

Are you ready to take your esthetics career to the next level and create a business that truly stands out?

The Esthetician Business Startup Program is your all-in-one solution to build a thriving, client-centered business—whether you’re just starting out, pivoting, or looking to reset in your current business.

Most estheticians dive into their solo journey thinking they just need a pretty treatment room, a fancy service menu, and a few social media posts.


But the truth? That’s not enough to create lasting success. 


This program goes beyond the basics to set you up for real, sustainable growth.

  • A step-by-step plan to build every aspect of your business from scratch—the right way.
  • My Client Magnet System to attract your dream clients.
  • Strategies to save time, avoid burnout, and protect your energy while maximizing your profits.
  • Resources, tools, and mentorship to guide you every step of the way. 

What's Inside the Program?

01.

COMPLETE BUSINESS SETUP

Everything you need to build a strong foundation:

  • Legal compliance and business essentials.
  • Service menu creation with pricing strategies based on real numbers.
  • Assistance in creating retail partnerships.
  • Client experience design to keep customers coming back.

02.

The Client Magnet System

This proven system is the core of the program, built to:

  • Simplify content creation and align it with your business goals.
  • Create a Magnetic Brand that connects with your target audience.
  • Implement a Magnetic Marketing Strategy to drive bookings and engagement.

03.

Mentorship and Community

You’re not alone on this journey. Get access to:

  • Weekly coaching labs for guidance and accountability. 
  • A supportive community of like-minded estheticians.  
  • Personalized feedback to ensure you’re always on the right track.

In case we haven't met  yet...

Hey, I’m Heather! Let me share a little about why I’m so passionate about helping estheticians build thriving businesses.

In 2009, fresh out of esthetics school, I started my business in a tiny home studio. By 2010, I was moving into a salon suite, and by 2012, I had a two-room office with two employees. Fast forward to 2018, and I had a booming 10-treatment-room medical suite with a yoga studio.

Then 2020 hit, and the pandemic shut everything down for six months. 

I had to pivot hard, diving into brand strategy and finding success in the home renovation world. But while I enjoyed it, my heart has always been in esthetics and the beauty industry. That passion brought me back to this field, and now I’m on a mission to help estheticians like you build businesses you love.

That’s why I created the Esthetician Business Startup Coaching Program—a step-by-step system to help you skip the guesswork and grow your business without wasting time on trial and error.

If I could build a thriving business during a recession and pivot through a pandemic, I know you can too. Let’s make it happen!

The Esthetician Business Startup is perfect for:

  • Aspiring estheticians ready to launch their first business.
  • Solo practitioners looking to reset and reverse the struggle.
  • Estheticians working for someone else and wanting to build your own identity that differentiates you as your own brand.
  • Anyone who’s tired of the guesswork and wants a clear, proven path to success.

By the end of our 14 weeks together, you’ll have:

  • A fully set-up business ready to launch with confidence.
  • A magnetic brand that attracts your ideal clients.
  • A marketing strategy that works for you, so that you can work in your business.
  • Systems and processes in place to save time and energy.
  • The confidence to grow and thrive as a successful esthetics entrepreneur.

When you enroll today, you’ll also receive:

  • Founding Launch Pricing:
    Save 50% ($995) when you sign up before January 10, 2025
  • Lifetime Access to Resources:
    Revisit and reuse the program materials whenever you need them and have access to all future updates and additions to the program.

Total Value: Over $16,000


Your Investment: 

Just 3 payments of $399 or $995 when you pay in full.

(LIMITED TIME OFFER)

Choose Your Plan and Start Building Your Dream Business Today

OPTION ONE:

$399 x 3

Three payments of $399

OPTION TWO:

$995

Save OVER $200 When You Pay In Full

FOUNDING LAUNCH PRICING EXPIRES IN

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  0  6
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You missed out!

Don’t Wait to Start Building the Business You Deserve 

The beauty industry is growing fast, and your dream business is within reach. 

Don’t let fear or uncertainty hold you back. This program gives you everything you need to succeed—all you have to do is say yes.

Ready to Get Started?

Enroll now and take the first step toward building a business that’s uniquely yours.

Esthetician Business Startup with Heather Wing Logo

Heather Wing: Breaking Barriers, Building Success
Heather Wing specializes in helping estheticians navigate key turning points in their careers, from launching solo practices to redefining their business goals. Her expertise lies in helping you move past roadblocks and make clear, decisive moves that lead to measurable outcomes.

Heather brings a no-nonsense approach to coaching with tried-and-true strategies that meet you where you are and drive you toward where you want to be. Whether you're just starting out or ready to scale, she’ll push you to take focused action and achieve meaningful results.