Get first access to From Licensed to Launched™ when the doors open, plus exclusive bonuses just for being on the waitlist.
From Licensed to Launched™: The Esthetician Startup Business Bootcamp
The Training That Turns Licensed Estheticians Into Confident Business Owners. 15 Hours of Education. Get on the Waitlist Now for Pre-Launch Pricing.
There is a lot to love about being an esthetician. Helping someone feel good in their skin. Earning their trust. Watching their confidence grow as results start showing up. Clients who walk in carrying the weight of the world and leave your treatment room feeling like themselves again.
That is what draws most of us to this industry.
Building the business behind that work is a completely different education. One that most estheticians are hungry for the moment they realize how much there is to learn.
If you are newly licensed, getting ready to open your doors, or you have been taking clients for a year or two and want to build the business side correctly, this training was created specifically for you.
From Licensed to Launched™ opens soon. Join the waitlist now for first access and exclusive pre-launch pricing.
I’m taking what I’ve learned over 35+ years in this industry and putting it into the business education I wish every esthetician had at the beginning of their career.
Join the waitlist now and you’ll be among the first to know when From Licensed to Launched™ opens, with first access and exclusive waitlist bonuses.
You Invested in Your Esthetics Career.
The Startup Bootcamp Is Your Next Step.
You have given this career your time, your money, your energy, and a whole lot of faith in yourself.
Your investment deserves a return.
After 35+ years in this industry I have seen what separates the estheticians who build profitable practices from the ones who stay stuck working harder than the results justify. The problem is rarely talent. It is almost always business knowledge.
Pricing that reflects your expertise. A niche that makes you the obvious choice.
A marketing strategy that gets you found.
A financial system that pays you consistently.
A client experience that keeps people coming back and sending referrals.
All of these are learnable skills and it's all inside From Licensed to Launched™.
Your Esthetic License Came With a Lot of Questions.
The moment you decide to work for yourself a whole new set of decisions arrives with it.
What should I charge? Which services should I offer? What equipment is worth the investment? How will new clients find me? How do I keep the ones I already have?
Then there are policies, bookkeeping, taxes, marketing, technology, and figuring out how to run a business without letting it run you.
Esthetics school prepares you to become a licensed professional. It does that job well. Building a profitable business is a completely different education. A curriculum that most estheticians have to find on their own.
From Licensed to Launched™ gives you the best education post esthetic School. The complete business foundation, built in the right sequence, so every decision you make from here forward is done with clarity.
You Don’t Need to Become a Better Esthetician
When you’re struggling to build your business, it’s easy to think the answer is becoming a better esthetician.
So you sign up for another certification. You learn a new modality. You add another service or product line. You start looking at machines and convincing yourself that the right one could finally bring more clients through the door.
I’m all for continuing education. You should never stop learning your craft.
But you also need to know when your esthetics education isn’t the problem.
Before you spend another dollar, ask yourself: What problem am I trying to solve?
If people don’t know your business exists, another certification won’t help them find you. If your prices are wrong, another service won’t fix them. If clients aren’t coming back, a new machine won’t keep them.
The beauty industry will happily sell you an esthetics solution to a business problem.
Estheticians fall into this trap all the time. They keep spending money to become better at the work when what they really need is to become better at the business.
Knowing the difference can save you years of frustration and thousands of dollars.
I want to help you learn that difference before you have to learn it the expensive way.
The Estheticians in your Market know something you have not been taught
It is natural to notice when another esthetician seems to be building faster. Their books are filling. They are raising prices. Clients are coming back and sending referrals.
You care about your clients. You take pride in your work. And you wonder what they know that you don’t!
In most cases it has nothing to do with what happens in the treatment room.
They may have a niche that makes it easy for the right clients to find them. They may know exactly what they need to earn and price accordingly. They may have a clear system for marketing, rebooking, and following up with clients who have not returned.
Business knowledge is learnable. From Licensed to Launched™ gives you that knowledge in 15 focused hours so you stop wondering what everyone else knows and start building something of your own.
You deserve a head start. Build a practice you love for years.
Most estheticians learn the business side one expensive mistake at a time.
You do not have to!
From Licensed to Launched™ gives you the complete business foundation in 15 hours so you build it right the first time. Pricing. Niche. Marketing. Systems. Financial clarity. A client experience that keeps people coming back.
The doors open soon. Waitlist members get first access to the pre-launch pricing.
I Am Bringing in the People I Trust With My Own Business.
One thing I learned a long time ago is that being a good business owner does not mean knowing how to do everything yourself. It means knowing who to bring in when you need an expert.
That is why Rita Ester co-teaches inside From Licensed to Launched™. Rita has handled the digital side of my business for years. Websites, SEO, AI tools, booking systems, automation, and all the technology that makes a modern esthetics practice run behind the scenes.
Before long you will be choosing a website platform, booking software, email tools, payment processors, and AI tools you did not know you needed an opinion about. Rita cuts through all of it. What you need. What can wait. What is worth the investment and what is not.
You will leave that lesson knowing exactly which tools to use, how they work together, and how to set them up without wasting money on software that does not serve your business.
Your “First Year” Might Be Five Years After You Got Your License
Some of you are reading this with a brand-new license and a million questions about what comes next.
Some of you have been in business for a year or two. You’ve learned a lot, made a few mistakes, and started to realize there are parts of your business that need more attention.
And some of you have been licensed for five years or longer and still feel like you’re trying to get your business off the ground.
I want you to hear me when I say this: Being new to business isn’t measured by the date on your license.
If esthetics has been something you’ve done part-time, between other jobs, while raising a family, or whenever you could fit clients into your life, you may have years of experience as an esthetician without ever having the chance to build the business you really wanted.
And if you’re brand new, don’t assume the questions you have today will answer themselves with time.
Five years in business doesn’t mean you’ll know how to make money, get more clients, or keep them coming back. Time won’t teach you everything. You have to learn the business.
Wherever you are right now, you get to decide that this is the year you start treating your esthetics business like the business you want it to become.
That’s who I’m creating From Licensed to Launched™ for.
Join the waitlist and let’s get started.
Here Is a Glimpse of What Is Inside From Licensed to Launched:
11 Modules. 15 Hours. Built in the right sequence so every lesson builds on the one prior.
- From Licensed to Launched™ is the business education that turns your license into a profitable practice.
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Get on the waitlist now and lock in your pre-launch pricing before the doors open.