Agreement to Terms and Conditions of the Google/SEO Client Acquisition Program - Esthetician Business Academy
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Agreement to Terms and Conditions of the Google/SEO Client Acquisition Program

By checking this box and submitting payment, I acknowledge and agree to the following terms and conditions, which constitute a legally binding agreement between me (“Client”) and Maxine Drake Consulting, LLC (“Company”).


1. Definitions

For purposes of this Agreement:

  • “Services” refers to the Google/SEO Client Acquisition Program, as described herein.
  • “Commencement Date” is the date payment is submitted and onboarding begins.
  • “Deliverables” include monthly reporting, content creation, audits, and strategy sessions as outlined.
  • “GBP” refers to Google Business Profile.

2. Enrollment and Investment

I agree to enroll in the Google/SEO Client Acquisition Program at a monthly investment of $997, with a required six (6)-month initial commitment. Services will continue on a month-to-month basis thereafter, unless terminated in accordance with Section 10.


3. Scope of Services

The Company will provide the following:

  • GBP and SEO strategy implementation
  • One (1) blog post per month (beginning approximately in Week 7)
  • One (1) GBP post per week (beginning approximately in Week 7)
  • Monthly performance reports
  • One (1) service menu audit (valued at $250)
  • One (1) strategic check-in with Maxine Drake at approximately one (1) month from onboarding (delivered 1:1 or in a group)

All services are tailored to the Client’s business and may not strictly follow any example documents or PDFs provided.


4. Client Responsibilities

  • I agree to provide all necessary access (e.g., Google account, website, hosting, analytics tools) within five (5) business days of enrollment.
  • I understand that timely communication and approvals are critical. Delays on my part may impact delivery timelines and do not warrant refunds or credits.
  • I am solely responsible for following up with prospective leads generated by the program.
  • I agree to complete the Initial Assessment Form and schedule my Kickoff Call as soon as possible after payment has been made.

5. Timeline and Expectations

  • I understand that SEO and GBP optimization is a long-term, cumulative process, and results may take up to six (6) months or longer.
  • The Company makes no guarantees regarding the number of leads, clients, or revenue growth.

6. Additional Services

Any services not explicitly included, such as website updates, design changes, or additional SEO work, require a separate assessment and pricing.


7. Non-Refundability and Payment Terms

  • All payments are non-refundable once services have commenced.
  • I authorize recurring monthly payments of $997 via the payment method provided.
  • If I cancel before completing the six-month term, I agree to pay the remaining balance in full immediately.
  • Late or failed payments may result in the suspension of services until the issue is resolved, and the service term will be extended accordingly.

8. Modifications and Amendments

The Company reserves the right to modify service offerings, strategies, or delivery methods in response to platform changes or business needs. Material changes will be communicated in writing. If I disagree, I may terminate with 30 days’ written notice after such update (following the 6-month term).


9. Representations and Warranties

  • The Company warrants that services will be performed in a professional and workmanlike manner.
  • I represent that I have the authority to grant access to all accounts, platforms, and content necessary for the program.

10. Termination

After the six-month minimum term:

  • Either party may terminate this Agreement with thirty (30) days’ written notice.
  • All outstanding payments must be made before final termination.

11. Limitation of Liability

To the maximum extent permitted by law, the Company’s liability shall be limited to the amount paid by the Client in the previous thirty (30) days. In no event shall the Company be liable for indirect, incidental, or consequential damages.


12. Governing Law and Dispute Resolution

This Agreement shall be governed by and construed under the laws of the State of Florida, without regard to conflict of law principles.
Any disputes arising from this Agreement shall be subject to the exclusive jurisdiction of the courts located in the State of Florida. The parties agree to attempt resolution through mediation before resorting to litigation.

By checking the box, I confirm that:

  • I have read, understood, and agree to this Agreement in full.
  • I voluntarily accept all terms and conditions outlined above.

This Agreement is legally binding upon submission of payment.